Role: Design Lead
Responsibilities: Packaging Concept and Design.
Collaborators:
Business Product management.
Business Unit Designer: Christopher Austin (designer behind the jersey)
Labelling & Packaging team — Concept development.
PUMA x AC Milan x Off-White Packaging
Close up - PUMA x AC Milan x Off-White packaging - Uncoated paper with gloss logo branding and foil.
PUMA x AC Milan x Off-White jerseys. Graphics by Christopher Austin and Off-White
PUMA x AC Milan x Off-White - Foil branding
Unboxing experience - PUMA x AC Milan x Off-White packaging.